
Discover your Gousto welcome offer with our easy guide—we’ve made saving simple for delicious home-cooked meals.
Does Gousto Offer a First-Order Discount?
Yes, Gousto offers a first-order discount for new customers: 50% off your first box and more discounts on subsequent boxes for two months (60 days). Gousto delivers fresh ingredients and diverse recipes, known for having more options than other meal kits. This welcome offer helps new customers experience their service at a reduced cost.
How to Get It (Automatic Discount & Checkout Opt-In)
- Getting your Gousto first-order discount is highly streamlined, as the 50% off your first box is applied automatically as you build your initial order. Unlike offers that require a separate code via email beforehand, Gousto integrates this primary saving directly into your new customer journey. The “more discounts for two months” part of the offer is then secured during the checkout process itself.
- Here’s the straightforward process to ensure you receive your full Gousto welcome offer:
- Visit the Official Gousto Website: Start by heading to Gousto.co.uk. The offer is typically highlighted directly on their landing page or as you begin to explore their recipes.
- Begin Building Your First Box: Click on a prominent call to action like “Get Started” or “Choose Your Box.” You’ll then select your preferred box size (e.g., 2, 3, 4, or 5 person) and choose the number of recipes you want for your first delivery (2 to 5 recipes).
- See Your Instant Discount: As you select your box size and recipes, you should immediately see the 50% discount visually applied to the price of your first box. This happens automatically; no code input is required at this stage.
- Proceed to Checkout: Continue through the delivery date and address selection process.
- Opt-In to Marketing at Checkout (Crucial for Extended Discounts): During the checkout flow, you will be presented with the option to provide your email address and opt-in to marketing communications. This step is vital. While the 50% off your first box is already applied, consenting to receive marketing emails at this point is what allows Gousto to send you the “more discounts on your boxes for two months” component of the offer. Ensure you provide a valid email and opt-in if you wish to receive these ongoing savings.
- Complete Your Purchase: Finalize your order by entering payment details. Once your first box is ordered and delivered, the subsequent discounts will automatically apply to eligible boxes delivered within the 60-day period, managed through the account you’ve created.
This process means you secure your initial savings upfront, and by providing your email and opting into marketing during checkout, you ensure you unlock the full benefit of Gousto’s extended new customer offer.
How to Apply It (Online Checkout & Ongoing Savings)
With Gousto’s streamlined offer, applying your first-order discount isn’t about finding a specific code box; it’s about seeing your savings automatically reflected as you build your order and confirming them before finalising your purchase. This seamless process ensures you immediately benefit from the 50% off your first box, with further discounts secured for subsequent deliveries.
Here’s a detailed look at how the discount is applied and confirmed during your Gousto journey:
- Automatic Application During Box Selection: As soon as you navigate to Gousto.co.uk and begin to choose your box size (e.g., 2-person, 4-person) and select your initial 2 to 5 recipes, you will observe the 50% discount automatically reducing the price of your first box. This is a key feature of Gousto’s new customer offer – the saving is applied upfront without any manual code input at this stage.
- Visual Confirmation in Your Basket/Order Summary: As you proceed through the order process, you’ll reach a summary screen before payment. On this page, take a moment to confirm that the 50% reduction for your first box is clearly displayed in your order total. You won’t see a ‘promo code’ field to type into for this initial discount; it should simply be a visible adjustment to the price.(Imagine a screenshot here: A clear image depicting Gousto’s checkout or order summary page. Highlight the section where the initial 50% discount is shown applied to the first box’s total, emphasizing its automatic reduction rather than a manual entry field. Arrows or circles could draw attention to the discounted price.)
- Securing Extended Discounts (Opt-in at Checkout): The “more discounts on your boxes for two months” part of the offer is linked to your account and marketing preferences. During the checkout flow, you will be presented with the option to provide your email address and opt-in to Gousto’s marketing communications. It is crucial to consent to this if you wish to receive the additional discounts on boxes delivered within the 60-day period following your first order. This action ensures Gousto can apply future savings to your account automatically.
- Finalize Your Order: Once you have visually confirmed the 50% discount on your first box and, crucially, opted into marketing communications to secure your ongoing discounts, you can confidently proceed to enter your payment details and complete your purchase.
This integrated approach makes claiming your Gousto discount straightforward and transparent. You see your immediate savings as you choose your meals, and by providing your details at checkout, you ensure a continuous period of discounted deliveries.
FAQ: Troubleshooting Your Gousto Discount Code
Encountering an issue with a discount can be frustrating, especially when you’re looking forward to your first delicious Gousto box. If your Gousto first-order discount isn’t applying as expected, don’t worry! There are several common reasons and simple solutions you can try.
Q1: Why isn’t my Gousto 50% first box discount applying automatically?
A1: Gousto’s 50% off your first box is designed to apply automatically as you go through the initial steps of building your box (selecting size and recipes).
- New Customers Only: This offer is strictly for first-time Gousto customers. If you’ve previously ordered, even under a different email, the system might recognize you.
- Offer Validity Period: The offer has a specific timeframe. Ensure you are within the valid period for claiming this first-order discount.
- Website/Browser Glitch: Occasionally, a minor browser issue can prevent the automatic application. Try clearing your browser’s cache and cookies, or open a new incognito/private Browse window and try the process again.
- Conflicting Offers: While Gousto’s offer is primarily automatic, if you’ve arrived from a specific promotional link or are attempting to combine it with another offer, it might cause a conflict. The offer cannot be used in conjunction with other promotions.
Q2: What’s meant by “more discounts on your boxes for two months” and how do I get them?
A2: The 50% off is for your first box. The “more discounts for two months” refers to additional savings on subsequent boxes delivered within 60 days of your initial claim. To receive these ongoing discounts, you must provide your email address and opt-in to marketing communications during the checkout process for your first box. Gousto uses this to link future discounts to your account and send you relevant offers.
Q3: Are there any specific exclusions or conditions for the Gousto first-order offer?
A3: Yes, there are a few key conditions:
- New Customers Only: This offer is exclusively for new Gousto customers and can only be claimed once per account.
- Offer Period: The discount is only available for orders claimed within the specified promotional period.
- No Manual Code: The initial 50% off is applied automatically; you won’t enter a code for it.
- Exclusions: The offer does not apply to additional charges (e.g., premium recipe upgrades, add-ons), staff purchases, or the purchase of gift vouchers/cards.
- Combinability: It cannot be used in conjunction with other offers or promotions.
- Subscription: By claiming the offer, you’ll be enrolled in a flexible rolling weekly subscription, but you can skip or cancel for free at any time.
Q4: I’m still having trouble getting the discount. What should I do?
A4: If you’ve tried the steps above and the discount still isn’t applying as expected, your best next step is to contact Gousto’s customer service directly. Be ready to provide them with details of the offer you’re trying to claim and what steps you’ve already taken. They can often troubleshoot the issue or apply the discount manually if you’re eligible.