Does Next Offer a Standard First Order Discount for New Customers?
No, Next does not offer a standard discount code or pop-up discount just for signing up to an email list. The only first-order welcome offer is a 10% discount on your first qualifying purchase (minimum £20), but this is strictly conditional on opening a NextPay or Pay in 3 credit account.
This is a major difference compared to most online retailers. While the 10% saving is attractive, you must consider the associated financial commitment, as the NextPay credit account has a Representative 24.9% APR variable.
How to Get the 10% First Order Discount at Next
The 10% discount is a welcome offer for customers who open a Next credit account. It is not a standard voucher code.
Here is the step-by-step guide to claiming your 10% off your first purchase:
- Apply for a Credit Account: Navigate to the ‘Credit Options’ section on the Next website and select either the NextPay (flexible credit) or Pay in 3 (interest-free instalments) account.
- Complete the Eligibility Check: You will need to complete the eligibility check to see if you are approved for a new account. Be aware that opening a NextPay account means accepting the associated financial terms (Representative 24.9% APR variable).
- Add Items to Your Bag 🛍️: Once your credit account is successfully opened, you can begin shopping. Ensure your total purchase value is £20 or more to qualify for the offer.
- Proceed to Checkout: Go to your shopping bag and proceed to the checkout page.
- Select Your NextPay Account: Select your newly opened credit account as your payment method. The 10% discount will be automatically applied to your first qualifying order.
- Complete Your Purchase: The final discounted total will be added to your credit account. You can now complete your purchase.
Please note: This offer only applies to your first purchase made using your new Next credit account, and it has a minimum purchase value of £20.
Alternatives to Next for Your Fashion and Homeware Shopping
Next is a UK retail powerhouse, combining its own fashion lines, a large homeware range, and a significant section dedicated to external brands. If you’re looking for different styles, price points, or payment options, these major alternatives are worth exploring.
Direct Multi-Category Competitors
These retailers compete directly with Next across multiple departments, including own-brand clothing, home, and third-party brands.
- Marks & Spencer (M&S): A core competitor offering high-quality own-brand clothing and knitwear, an expanding beauty range, and substantial homeware. M&S competes with Next on reliable quality and often features similar third-party fashion brands online.
- John Lewis & Partners: For shoppers prioritising service and quality, John Lewis offers a more premium selection of fashion, beauty, and homeware. They carry many of the same external brands as Next but operate at a generally higher price point, backed by their “Never Knowingly Undersold” (or equivalent) promise.
- Very: As a major digital department store, Very directly competes with Next by also offering multi-category retail (fashion, home, electronics) and, crucially, its own credit/catalogue accounts, often attracting customers looking to spread the cost of larger purchases.
Fashion and Brand Alternatives
For shoppers primarily interested in clothes and the best selection of external labels.
- ASOS: The leading online fashion destination, ASOS boasts a much larger, global selection of third-party brands and fast fashion than Next, particularly targeting younger shoppers. This is a direct competitor to Next’s online ‘Brands’ section.
- H&M and Zara: These high-street giants offer a fast-fashion alternative to Next’s core clothing lines, focusing on quick turnover of current trends at highly competitive price points.
Homeware and Lifestyle Alternatives
For shoppers focused on furniture and home accessories.
- Dunelm: A specialist in home furnishings, Dunelm offers greater depth and often lower prices on furniture, bedding, curtains, and general accessories, competing directly with Next Home.
- Habitat / IKEA: For large furniture items and complete home looks, these retailers offer distinct design aesthetics and often more competitive pricing on volume pieces than Next’s core furniture collection.
