Ocado First Order Discount: Get 25% Off Your First Shop + Free Deliveries

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Ocado First Order Discount: Your Exclusive Welcome Offer Details

Looking to streamline your grocery shopping and save money at the same time? As a new Ocado customer, you can get 25% off your first shop, plus free delivery on that initial order, and even enjoy 3 months of unlimited free deliveries with a Smart Pass trial! This is your ideal introduction to convenient online grocery shopping with fantastic savings. Don’t miss out on this brilliant first-shop offer, but remember to apply the correct code at checkout to activat it.

How to Claim Your Ocado 25% First Order Discount + Free Deliveries

  1. Find Your Ocado Voucher Code: Head over to the official Ocado website. The special voucher code for new customers is usually displayed prominently on the homepage, within a banner, or sometimes sent via email if you’ve signed up for their newsletter. Make a note of this code, as you’ll need it later in the checkout process. This is your key to unlocking your first order discount.
  2. Build Your First Shop: Browse Ocado’s wide selection of groceries, including M&S products, and add your favourite items to your basket. To qualify for the 25% first order discount (which has a maximum cap of £20), you generally need to spend a minimum of £60 on eligible items (excluding tobacco, alcohol, infant formula, etc.).
  3. Apply Your Discount at Checkout: When you’re ready to complete your order, proceed to checkout. You’ll navigate through the steps until you reach the payment or “Vouchers & Coupons” section. You’ll see a dedicated field to enter a promo code or voucher. Input the specific first order discount code you found earlier into this box. Click “Apply” or “Add” and watch your eligible first delivery charge be automatically removed, and the 25% discount applied to your eligible items. Ensure the total reflects your savings.
  4. Activate Your 3 Months Free Smart Pass: Once your first shop is sucessfully delivered and you’ve used the voucher, your 3-month free trial of Ocado Smart Pass will automatically begin. This typically activates within 3-5 days after your delivery. This trial will provide you with unlimited free deliveries for the duration of the trial period, making your subsequent shops even more convenient and cost-effective.

How to Use Your Ocado First Shop Discount + Free Deliveries at Checkout

Here’s how to apply your Ocado first shop discount and claim your free deliveries when you’re checking out:

  • Find Your Code: Make sure you have the specific voucher code for new customers handy. You’ll find this prominently displayed on the Ocado homepage.
  • Build Your Basket: Fill your shopping basket with all your groceries. Remember, to qualify for the 25% discount, your order needs to be at least £60 worth of eligible items.
  • Enter the Voucher: When you’re ready to complete your shop, procede to the checkout page. Look for the designated field to enter your promo code or voucher. Type in the code you noted from the homepage.
  • Confirm Discount: Once you’ve entered the code, your first delivery fee should automtically be removed, and the 25% discount will be applied to your eligible items (up to a maximum of £20). Always double-check that the savings are reflected in your total before you finalize your purchase.
  • Smart Pass Activation: After your first discounted shop is delivered, your 3-month free trial of Ocado Smart Pass will automatically begin within 3-5 days, giving you unlimited free deliveries for that period.

Terms & Conditions for the Ocado Welcome Offer

To ensure your discount and free deliveries apply correctly and to understand the full benefits and limitations, please pay close attention to these key terms:

Ocado’s Rights: Ocado reserves the right to make changes to the offer or withdraw the offer at any time.

Full Terms: For comprehensive details, always refer to the full terms and conditions on the official Ocado website, specifically related to the 25% Off Your First Shop and Three Month Free Smart Pass promotion.

Offer Details: This offer provides 25% off your first online grocery shop (maximum discount £20), plus automatic free delivery on that first order, and a subsequent 3-month free trial of Ocado Smart Pass for unlimited free deliveries.

Eligibility: This offer is only available on your first shop for new customers aged 18 or over. You must be opted in to receive e-marketing from Ocado to redeem the voucher.

Minimum Spend: You must spend a minimum of £60 on your first shop to activate the 25% discount.

Where Valid: The offer is valid for online grocery shops via ocado.com. Geographical restrictions apply; use the postcode checker on their website to confirm delivery in your area.

How to Redeem:

  • The 25% off discount requires you to enter the specific voucher code found on the Ocado homepage at checkout.
  • The first free delivery is applied automatically on your first shop.
  • The Three Month Free Smart Pass trial will automatically start within 3-5 days of your first shop being delivered, provided the 25% off voucher was redeemed.

Key Exclusions for 25% Discount (Cannot be used on):

  • Delivery charges
  • Tobacco products
  • Alcohol (statutory minimum alcohol pricing applies)
  • Postage stamps
  • Infant formula
  • Pet food
  • Purchase of Ocado Gift Vouchers
  • Food donations with Ocado

The 25% discount is only available on fresh produce, food cupboard, bakery, frozen, soft drinks, tea & coffee, toiletries and finger foods.

Smart Pass Trial Conditions:

  • Only for new customers who do not already have a Smart Pass.
  • Prior to the end of the trial, Ocado will contact you to confirm if you wish to continue membership at the fixed applicable rate. If not, or if uncontactable, membership will end automtically.

Christmas Delivery Restrictions (for Smart Pass Trial – 20th to 24th December inclusive):

  • Delivery charges will still be payable during this period.
  • You may book a maximum of 2 deliveries, with no more than 1 between 23rd-24th December.
  • Delivery slot availability is not guaranteed.
  • Ocado reserves the right to charge a delivery fee if you cancel an order 14 days or less prior to delivery during this period.
  • Priority access to Christmas slots applies the following year if you remain a Smart Pass member; current year priority is not guaranteed unless explicitly informed by Ocado.

Single Use: The voucher is valid for one shop only, non-transferable, and cannot be used in conjunction with any other voucher. One voucher per customer and per registered address.

No Cash Alternative: The discount has no cash value and cannot be redeemed or exchanged for cash.

Redeemable Days: The voucher is redeemable on any day of the week, but deliveries are subject to availability and are limited to one per day.

Ocado First Order Discount: Frequently Asked Questions (FAQs)

  • Do I have to spend a specific amount to use the Ocado 25% off first shop offer? Yes, you must spend a minimum of £60 on eligible items in your first shop to qualify for the 25% discount.
  • Can I use this discount on any item at Ocado? The 25% discount applies only to fresh produce, food cupboard, bakery, frozen, soft drinks, tea & coffee, toiletries, and finger foods. It specifically excludes delivery charges, tobacco products, alcohol, infant formula, pet food, gift vouchers, and food donations. Always check the full terms on the official Ocado website for precise exclusions.
  • What if I can’t find the voucher code or don’t receive the free Smart Pass trial? The voucher code for your 25% off is usually displayed prominently on the Ocado homepage. For the Smart Pass trial to activate, ensure you redeemed the 25% off voucher on your first shop, and it will start within 3-5 days after delivery. You must also be opted in to receive e-marketing from Ocado to redeem the voucher. If issues persisit, contact Ocado customer service.
  • Can I use the Ocado first order discount more than once? No, this offer is valid for your first shop only and is limited to one per customer and per registered address. It is non-transferable and cannot be used in conjunction with any other voucher.
  • Is there a cost to get the Ocado first order discount or Smart Pass trial? No, there is no direct cost to receive the first order discount or to activate the 3-month free Smart Pass trial. Standard Smart Pass rates apply if you choose to continue after the trial.
  • What other benefits do I get with the 3-month free Smart Pass trial? The Smart Pass trial entitles you to all the benefits of a full Smart Pass membership for three months, including unlimited free deliveries (subject to usual Smart Pass terms and Christmas restrictions).
  • Can I combine the Ocado first order discount with other offers? No, the 25% off voucher cannot be used in conjunction with any other voucher or promotion.

More Ways to Save at Ocado

Beyond your welcome offer, being an Ocado customer, especially a Smart Pass member, means continuous opportunities for savings and convenient shopping. Here are ways you might continue to save and benefit:

Ocado Smart Pass: While not a traditional points-based loyalty program, the Smart Pass is Ocado’s premium membership offering significant benefits for regular shoppers. Options include:

  • Free Delivery: Unlimited free deliveries for your chosen plan (Anytime or Midweek), saving you on every shop.
  • Exclusive Discounts: Get at least 10% off on a range of big brands and specific products.
  • Priority Access: Smart Pass members often get priority access to the best delivery slots, including during peak times and for Christmas.
  • Exclusive Sales: Access special Smart Pass member sales with significant discounts (e.g., up to 50% off).
  • Annual Gift: Smart Pass members sometimes receive an anniversary gift as a thank you.

Ocado Offers Page: Regularly check the dedicated “Offers” section on the Ocado website. This page is frequently updated with:

  • Half-Price Deals: Significant discounts on a variety of products from household essentials to fresh produce.
  • Multi-Buy Offers: Save when you buy multiple items (e.g., “2 for £X” or “3 for £Y”).
  • Meal Deals: Curated bundles that provide savings when you buy components for a meal together.
  • Seasonal Promotions: Look out for special discounts related to holidays or seasonal events.

Ocado Own Range & Everyday Savers:

  • Ocado Own Range: Explore Ocado’s own-brand products, which often offer excellent quality at more competitive prices compared to branded alternatives.
  • Everyday Savers: Keep an eye out for items marked with the “Everyday Savers” label, indicating consistently low prices on common grocery items.

Price Promise: Ocado aims to match prices with Tesco.com, ensuring you’re getting a fair deal. If your shop would have been cheaper at Tesco for comparable products, Ocado will often send you a voucher for the difference after your delivery.

Flash Sales & App Exclusives: Keep an eye on the website and potentially the Ocado app for limited-time flash sales or exclusive deals that appear unexpectedly, often offering deep discounts on select items.

Refer a Friend Program: Ocado often runs a refer-a-friend scheme where you can send a unique referral link to friends and family. Once they sign up and complete their first order, both you and your friend can receive a voucher.

Alternatives to Ocado

If you’re exploring other options for your online grocery shopping or looking for more welcome deals, several other leading brands sometimes offer introductory promotions or loyaty programs:

  • Tesco: As a major supermarket, Tesco often has welcome offers for new online shoppers, including discounts on first orders or free delivery passes. Their Clubcard loyalty program also provides personalized vouchers and points on purchases.
  • Sainsbury’s: Another prominent supermarket chain, Sainsbury’s frequently offers new customer incentives for online grocery orders. Their Nectar card program allows you to collect points on your shopping that can be redeemed for various rewards.
  • ASDA: Known for its competitive pricing, ASDA also provides online grocery delivery and may have introductory discounts or free delivery promotions for first-time online shoppers.
  • Morrisons: With both delivery and click & collect options, Morrisons sometimes features welcome discounts for new online customers. Their More Card loyalty program offers points and exclusive savings.
  • Waitrose: For a more premium grocery experience, Waitrose offers online delivery and occasional welcome offers for new customers. Their MyWaitrose card provides free newspapers, hot drinks, and personalized discounts.
  • Amazon Fresh / Morrisons on Amazon: If you’re an Amazon Prime member, you might have access to Amazon Fresh or Morrisons on Amazon, which often include free delivery on eligible orders and can have introductory offers.
⚠️ Important: Offer details can change. The current Ocado welcome offer provides **25% off your first shop + free delivery**, by entering a voucher code at checkout. This welcome offer is single use, has a **£60 minimum spend**, a **£20 maximum discount**, and specific exclusions (e.g., alcohol, tobacco, gift vouchers). The 3 months free Smart Pass trial starts after your first shop. Always check the official Ocado website for the lattest terms.

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  1. […] Ocado: Ocado is often known for its attractive first order discount offers for new online shoppers, which may also include a free trial of their delivery pass service. […]

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