Schuh First Order Discount: Double Points on Your First Purchase

✅ Verified Offer | ⏱️ Last Updated: Sunday, July 13, 2025 | ✨ For New SCHUH CLUB Members

Schuh First Order Benefit: Double Points on Your First Purchase

Need new footwear? Schuh has you covered with a huge selection of great shoes, boots, and trainers for all the family. As a new customer, you can get an excellent first-purchase benefit by joining THE SCHUH CLUB, their popular loyalty program.

Schuh is well known for its huge range of brands, commitment to customer service, and convenient shopping experience, whether online or in-store. By becoming a SCHUH CLUB member, your very first purchase sets you on the fast track to earning rewards. For students, there’s an extra immediate discount to enjoy!

How to Get Your First Purchase Benefit at Schuh

Ready to step into savings with your first Schuh purchase? Schuh’s welcome offer is designed to reward you from the very beginning through THE SCHUH CLUB loyalty program. Here’s how to ensure you receive your first purchase benefit:

  1. Join THE SCHUH CLUB: This is the essential first step! You can join online during checkout, or via a pop-up when visiting their website. Signing up is quick and free.
  2. Make Your First Purchase: Browse Schuh’s extensive range of footwear and accessories. Add the items you wish to purchase to your basket.
  3. Identify Your Loyalty Account:
    • Online: Ensure you are signed into your SCHUH CLUB account, or enter your unique SCHUH CLUB ID or registered email address at the basket or checkout page.
    • In-store: Present your loyalty card (via mobile wallet) or quote your loyalty ID to a team member at the till.
  4. Receive Double Points: Once your purchase is completed and your loyalty ID is linked, you will automatically receive double points on your entire first qualifying transaction. This means you’ll earn 2 points for every £1 you spend (up to a £500 spend limit).
  5. Earn Your Reward: These double points help you reach the 100-point threshold faster. For example, a £50 first purchase will earn you 100 points, which converts into a £5 gift card for use on your next order.

Important Notes:

Exclusions apply: While the double points apply widely, certain exclusions may apply to the 10% student discount (e.g., specific brands or products). Points are generally not awarded on gift card purchases, delivery charges, or returned goods. Always refer to the full SCHUH CLUB Terms & Conditions on the Schuh website for complete details.

The double points welcome offer is valid for 183 days (6 months) from your SCHUH CLUB registration date and is a one-time benefit for your first purchase.

Students: If you are a student and verify your status, you’ll also receive a 10% discount on full-price items in addition to earning double points on all your purchases (for the duration of your studies).

How to Apply Your Schuh First Purchase Benefit + Get Flexible Delivery

Alright, let’s get you set up to apply your first purchase benefit and manage your delivery for your Schuh order. Remember, your welcome offer is based on double points for your first purchase, which contributes to a future £5 reward.

Here’s how to apply your Schuh first purchase benefit and manage your delivery preferences at checkout:

  1. Fill Your Basket with Fresh Kicks: Browse Schuh’s extensive range of footwear and accessories. Add all the items you wish to purchase to your shopping basket. If you’re a student, remember your 10% discount applies to full-price items.
  2. Proceed to Checkout and Identify Your Loyalty Account: When you’re ready to complete your purchase, head to the checkout page. To ensure you receive your double points:
    • Online: Sign in to your SCHUH CLUB account, or enter your unique SCHUH CLUB ID or registered email address in the designated field at the basket or checkout page.
    • In-store: Present your loyalty card (via mobile wallet) or quote your loyalty ID to a team member at the till.
    • Student Discount: If you are a student, ensure your discount is applied at this stage, usually after verification.
  3. Confirm Your Points & Choose Delivery: The double points for your first purchase will be automatically applied to your SCHUH CLUB account once the transaction is complete and your loyalty ID is identified.
    • Free Standard Delivery: Enjoy free standard delivery on orders over £60. Check your basket total to see if you qualify.
    • Free Click & Collect: Opt for free Click & Collect for convenient pick-up at any Schuh store, with some orders ready in as little as 20 minutes (subject to stock).
    • Other Delivery Options: Explore other delivery options available, which may incur a charge.

Remember, your double points will appear in your SCHUH CLUB account and contribute towards your next £5 reward voucher. Your immediate saving as a general customer is the accelerated earning towards that future reward.

Important Terms & Conditions for THE SCHUH CLUB Welcome Offer

Please review these key terms for Schuh’s welcome offer and THE SCHUH CLUB loyalty program to ensure you fully understand how to benefit from your first purchase and subsequent rewards:

Offers and rewards may not be combinable with other ongoing promotions unless explicitly stated by Schuh.

Schuh’s Rights: Schuh reserves the right to modify or withdraw any offer, including THE SCHUH CLUB benefits, at any time without prior notice.

Full Terms: For comprehensive details on all promotions and offers, always refer to the full terms and conditions for THE SCHUH CLUB on the official Schuh website, specifically at schuh.co.uk/help/the-schuh-club/.

Welcome Offer Details:

The primary welcome offer for new SCHUH CLUB members is double points on your first purchase. This means you earn 2 points for every £1 spent (instead of the usual 1 point).

For every 100 points collected, you’ll receive a £5 gift card to use on a future purchase.

Student Welcome Offer: Validated students additionally receive a 10% discount on full-price items and double points on all purchases (for the duration of their studies).

Eligibility:

The double points first purchase offer is exclusively for new SCHUH CLUB members.

The student discount requires verified student status.

Minimum Spend for Rewards:

There is no minimum spend to receive double points on your first purchase.

However, to earn a £5 reward, you need to accumulate 100 points. This means a minimum spend of £50 on your first purchase (due to double points) is needed to earn your first £5 voucher for a subsequent order.

Double Points Offer Validity: The double points welcome offer is valid for 183 days (6 months) from your SCHUH CLUB registration date. It applies to purchases up to a maximum spend of £500 for double points earnings (after which single points will apply).

Point & Reward Conversion:

Points go into a ‘pending’ balance the day after purchase and become ‘active’ after 28 days (typically after the return period has passed).

Once 100 active points are available, a £5 gift card will be sent to your SCHUH CLUB email address.

Gift cards are typically valid for 12 months from the date of issue.

Free Delivery Threshold:

Schuh offers free standard delivery on online orders over £60 within the UK Mainland.

For orders under £60, a standard delivery charge will apply.

FREE Click & Collect is available for all orders, with same-day pick-up possible in as little as 20 minutes (subject to stock availability).

How to Redeem:

To get your double points, ensure your SCHUH CLUB loyalty ID is identified at checkout (by signing into your account online, or presenting your loyalty card/ID in-store). The double points will be automatically applied to your account.

Student discounts are typically applied at checkout upon verification.

£5 gift card rewards are emailed to you and can be redeemed on future purchases.

Key Exclusions:

The double points first purchase offer is for one-time use per new SCHUH CLUB member.

The 10% student discount applies to full-price items only and is subject to specific brand/product exclusions.

Points are generally not awarded on the purchase of gift cards, delivery charges, or returned goods.

Rewards (e.g., £5 gift cards) cannot be exchanged for cash.

Beyond Your Welcome Offer: Continuous Savings with Schuh

Even after enjoying your first purchase benefit with Schuh, there are numerous ways to continue saving and making the most of your shopping experience. Schuh offers consistent opportunities to grab a bargain and earn rewards on stylish footwear and accessories:

Explore the Extensive Sale Section

Schuh features a very large and frequently updated Sale section on their website (schuh.co.uk/sale/). This is your go-to destination for significant discounts on a wide range of shoes, boots, and trainers for men, women, and kids. Keep an eye out for:

  • Seasonal Reductions: Deep discounts often occur during end-of-season sales, Black Friday, and other major shopping events.
  • Clearance Lines: Find reduced prices on last-chance items and discontinued styles.

Continue Earning Rewards with THE SCHUH CLUB

Your membership with THE SCHUH CLUB isn’t just for your first purchase. It offers continuous benefits:

  • Earn Points on Every Purchase: For every £1 you spend, you’ll earn 1 point in your account (students continue to earn 2 points per £1).
  • £5 Rewards: Every time you reach 100 points, you’ll receive a £5 gift card to use on your next purchase, providing ongoing savings.
  • Exclusive Offers: SCHUH CLUB members often receive access to special promotions and birthday treats.

Benefit from Flexible Delivery Options

Schuh provides excellent delivery choices that can help you save:

  • Free Standard Delivery: Enjoy free standard delivery on all online orders over £60 within the UK Mainland.
  • FREE Click & Collect: This super convenient option allows you to order online and collect your new shoes from any Schuh store in as little as 20 minutes (subject to stock availability), completely free of charge.

Stay Updated with Schuh Communications

To ensure you don’t miss out on future savings, keep an eye on Schuh’s official website and consider subscribing to their email newsletter (if you haven’t already). This is where you’ll find updates on:

SCHUH CLUB member-exclusive offers.

New product arrivals and trends.

Upcoming sales events and flash promotions.

Alternatives to Schuh: Explore Other Footwear Retailer Deals

While Schuh offers a fantastic range and a rewarding loyalty program, you might want to explore other leading footwear retailers in the UK for alternative styles or brands.

Here are some prominent options known for their extensive shoe collections:

  • Office: A major footwear retailer offering a wide array of fashion-forward shoes, trainers, and boots from various brands. They frequently have promotions and sales.
  • JD Sports: A leading sports fashion retailer, JD Sports provides a huge selection of trainers and athletic footwear from top brands. They also operate a customer rewards program.
  • Foot Locker: Specialising in sneakers and athletic shoes, Foot Locker is another strong alternative for brand-name trainers, often featuring a customer loyalty program.
  • Clarks: An iconic British brand, Clarks is renowned for its comfortable, quality footwear for all ages, including popular styles for school and smart wear. They run seasonal sales.
  • Deichmann: A budget-friendly option, Deichmann offers a wide selection of affordable footwear for the whole family, with ongoing sales and promotions.
  • ASOS: While a broader fashion retailer, ASOS has a vast and trend-led footwear section, carrying a huge variety of brands and styles, often with frequent sales.
  • Very: As a large online department store, Very also offers a broad selection of shoes, from trainers to boots and formal wear, alongside their vast range of other products. You can find out more about their First Order Discount here.

These retailers cover a broad spectrum of footwear styles and price points. It’s always worth checking their official websites for their latest promotions and any new customer opportunities.

⚠️ Important: Offer details can change. The current Schuh welcome offer provides **double points on your first purchase** when you join THE SCHUH CLUB. This welcome offer is single use for your first transaction (up to £500 spend) and helps you earn £5 rewards for future purchases. Students also receive 10% off full-price items. Always check the official Schuh website (schuh.co.uk) for the latest terms and any specific exclusions.

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